Note: This is an archived Handbook entry from 2016.
|Dates & Locations:|| |
This subject has the following teaching availabilities in 2016:Semester 1, Parkville - Taught on campus.
Timetable can be viewed here. For information about these dates, click here.
|Time Commitment:||Contact Hours: 24 hours : a 2 hour seminar per week throughout semester. |
Total Time Commitment:
Admission to the Graduate Certificate in Publishing and Communication (Advanced), Graduate Diploma in Publishing and Communications (Advanced), Master of Publishing and Communications, or Master of Creative Writing, Publishing and Editing.
|Recommended Background Knowledge:|| |
|Non Allowed Subjects:|| |
|Core Participation Requirements:||
For the purposes of considering request for Reasonable Adjustments under the disability Standards for Education (Cwth 2005), and Students Experiencing Academic Disadvantage Policy, academic requirements for this subject are articulated in the Subject Description, Subject Objectives, Generic Skills and Assessment Requirements of this entry.
The University is dedicated to provide support to those with special requirements. Further details on the disability support scheme can be found at the Disability Liaison Unit website: http://www.services.unimelb.edu.au/disability/
CoordinatorDr Mark Davis
This subject studies the elements of successful communication in business and professional contexts - and these elements also translate into one’s personal communication. We study key skills, both written and oral, and take a resolutely practical approach to communication in all forms, including presentations, copywriting, emailing, project reports, media releases and marketing and public relations. We examine the role of communication within the organisation and develop practical tools for effective communication and negotiation. We use practical examples to develop our ability to build rapport, our presentation skills and our body language.
A collaboratively produced presentation and report, equivalent to 2000 words (40%) due mid-semester and a 3000 word report (60%) due in the exam period.
Students are required to attend a minimum of 80% of classes in order to pass the subject.
|Prescribed Texts:|| |
A subject reader will be available.
|Breadth Options:|| |
This subject is not available as a breadth subject.
|Fees Information:||Subject EFTSL, Level, Discipline & Census Date|
Students enrolled in a cognate postgraduate program may seek approval from the course coordinator.
Graduate Certificate in Publishing and Communications (Advanced) |
Graduate Diploma in Publishing and Communications (Advanced)
Postgraduate Certificate in Arts (Editing and Communications)
Postgraduate Diploma in Arts (Editing and Communications)
100 Point Master of Publishing and Communications |
150 Point Master of Publishing and Communications
150 point Master of Marketing Communications
200 Point Master of Publishing and Communications
200 point Master of Marketing Communications
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