Note: This is an archived Handbook entry from 2015.
|Dates & Locations:|| |
This subject has the following teaching availabilities in 2015:Semester 1, Southbank - Taught on campus.
Timetable can be viewed here. For information about these dates, click here.
|Time Commitment:||Contact Hours: 24 hours |
Total Time Commitment:
96 hours (24 hours contact plus 72 (6hrs x12) non-contact.
|Recommended Background Knowledge:||None|
|Non Allowed Subjects:|| |
|Core Participation Requirements:||
For the purposes of considering request for Reasonable Adjustments under the Disability Standards for Education (Cwth 2005), and Student Support and Engagement Policy, academic requirements for this subject are articulated in the Subject Overview, Learning Outcomes, Assessment and Generic Skills sections of this entry.
It is University policy to take all reasonable steps to minimise the impact of disability upon academic study, and reasonable adjustments will be made to enhance a student's participation in the University's programs. Students who feel their disability may impact on meeting the requirements of this subject are encouraged to discuss this matter with a Faculty Student Adviser and Student Equity and Disability Support: http://services.unimelb.edu.au/disability
CoordinatorAssoc Prof Mark Pollard
Faculty of the VCA & MCM Student Centre
Ground Floor, Elisabeth Murdoch Building (Bldg 860)
234 St Kilda Road, Southbank, 3006
Phone: 13 MELB (13 6352)
This subject introduces the basics of making music for advertising including, the jingle, sound as persuasion, working to a brief and in a collective, the function of music in advertising and creating music for mass media and multimedia. Creating music for advertising is delivered in two parts: lecture and workshop. Lecture is taught in a large group format and will illuminate the fundamental principles of the use of music in advertising. Workshop is a practical class and provides the opportunity for problem solving through the completion of short assignments and group discussion of issues related to creating music for advertising. During the course students will be required to complete individual tasks and engage in whole group discussion.
• Develop an appreciation and understanding of the nature of creating music for advertising.
|Breadth Options:|| |
This subject potentially can be taken as a breadth subject component for the following courses:
You should visit learn more about breadth subjects and read the breadth requirements for your degree, and should discuss your choice with your student adviser, before deciding on your subjects.
|Fees Information:||Subject EFTSL, Level, Discipline & Census Date|
On completing this subject students will:
Bachelor of Fine Arts (Contemporary Music) |
Bachelor of Fine Arts (Dance)
Bachelor of Fine Arts (Film and Television)
Bachelor of Fine Arts (Music Theatre)
Bachelor of Fine Arts (Production)
Bachelor of Fine Arts (Screenwriting)
Bachelor of Fine Arts (Theatre Practice)
Bachelor of Fine Arts (Visual Art)
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