Management of Technological Enterprises

Subject ENGM90010 (2010)

Note: This is an archived Handbook entry from 2010.

Credit Points: 12.50
Level: 9 (Graduate/Postgraduate)
Dates & Locations:

This subject has the following teaching availabilities in 2010:

Semester 1, Parkville - Taught on campus.
Pre-teaching Period Start not applicable
Teaching Period not applicable
Assessment Period End not applicable
Last date to Self-Enrol not applicable
Census Date not applicable
Last date to Withdraw without fail not applicable

Timetable can be viewed here. For information about these dates, click here.
Time Commitment: Contact Hours: Total of 36 hours of lectures and tutorials
Total Time Commitment: 120 hours for the semsester
Prerequisites: None
Corequisites: None
Recommended Background Knowledge: None
Non Allowed Subjects: None
Core Participation Requirements: For the purposes of considering request for Reasonable Adjustments under the Disability Standards for Education (Cwth 2005), and Students Experiencing Academic Disadvantage Policy, academic requirements for this subject are articulated in the Subject Description, Subject Objectives, Generic Skills and Assessment Requirements of this entry. The University is dedicated to provide support to those with special requirements. Further details on the disability support scheme can be found at the Disability Liaison Unit



Dr Russell Thompson


Melbourne School of Engineering
Ground Floor
Old Engineering Building #173
The University of Melbourne VIC 3010 AUSTRALIA

General telephone enquiries
+ 61 3 8344 6703
+ 61 3 8344 6507

+ 61 3 9349 2182
+ 61 3 8344 7707


Subject Overview: This subject uses extensive case studies to explore strategic decision-making, organisational design, culture and change, communication, leadership and the capturing of enterprise knowledge in technological businesses. The management of people, the mentoring of technical professionals, codes of ethics, the interface with customers, consumer behaviour, the development and maintenance of business networks, engineering consultancy practices, and the development of technology markets are considered. Students will be given an overview of various legal aspects regarding occupational health and safety, contract law, negligence, professional liability, the Trade Practices Act and intellectual property with reference to technology businesses.

At the end of this subject students should be able to

  • Conduct a strategic analysis of a technological enterprise regarding core technical and organisational competencies, competitive forces, and competitive advantage
  • Link business strategies such as collaboration, joint ventures, diversification, integration and outsourcing, with organisational design, organisational structure and technological forecasting
  • Understand the interrelationship between technological trends, innovation, organisational culture, organisational change, communication and leadership in technology based enterprises
  • Understand technology-push versus market-pull forces in acceptance of technological products and change
  • Establish, expand and manage an engineering consultancy, identify business opportunities, build and maintain client networks
  • Understand the codes of ethics and professional conduct that govern the behaviour of engineering managers in a global and multicultural business environment
  • Understand in sufficient detail the law of contracts in order to instruct lawyers, to manage contracts and to negotiate contracts with clients
  • Have sufficient knowledge of the Tort of Negligence, the Trade Practices Act and professional liability to manage a technology business effectively
  • Be familiar with legislation on Occupational Health and Safety relevant to different managerial levels
  • Understand international intellectual property legislation in order to instruct patent lawyers, to manage intellectual property in a technology business, and to integrate intellectual property into a wider commercialisation strategy
  • One three-hour end of semester examination (60%)
  • One written assignment of approximately 2,500 words or equivalent (40%)
  • Passing the exam is a hurdle requirement of the subject
Prescribed Texts: None
Breadth Options:

This subject is not available as a breadth subject.

Fees Information: Subject EFTSL, Level, Discipline & Census Date
Generic Skills: On completion of this subject students should have developed the following generic skills
  • Ability to apply knowledge of basic science and engineering fundamentals
  • In-depth technical competence in at least one engineering discipline
  • Ability to undertake problem identification, formulation and solution
  • Ability to utilise a systems approach to design and operational performance
  • Capacity for independent critical thought, rational inquiry and self-directedlearning
  • Ability to communicate effectively, with the engineering team and with the community at large
Related Course(s): Master of Engineering Management
Master of Engineering Management
Master of Engineering Project Management
Master of Engineering Project Management
Postgraduate Certificate in Engineering

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