Strategic Management

Subject 325-333 (2009)

Note: This is an archived Handbook entry from 2009. Search for this in the current handbook

Credit Points: 12.50
Level: 3 (Undergraduate)
Dates & Locations:

This subject has the following teaching availabilities in 2009:

Semester 2, - Taught on campus.
Pre-teaching Period Start not applicable
Teaching Period not applicable
Assessment Period End not applicable
Last date to Self-Enrol not applicable
Census Date not applicable
Last date to Withdraw without fail not applicable

On campus

Timetable can be viewed here. For information about these dates, click here.
Time Commitment: Contact Hours: 1 x 2 hour lecture and a 1 x 1 hour tutorial per week
Total Time Commitment: Two 1-hour lectures and a 1-hour tutorial per week
Prerequisites: 325-201 Organisational Behaviour
Recommended Background Knowledge: -
Non Allowed Subjects: -
Core Participation Requirements: -


Mr Paul Noel Evans


Subject Overview: This subject introduces the main elements of corporate and business strategy that enable firms to achieve and maintain competitive advantage in a dynamic business environment. The two key questions are 'what business(es) should the firm be in?' and 'how should it compete?'. Beginning with vision and values, the subject examines resources, capabilities and competencies and how firms can best mobilise these to position themselves in competitive rivalry. The key issue of corporate strategy is to identify the core business(es) in terms of sustainable tacit knowledge. Business strategy involves decisions as to how to compete with rivals in that industry through leveraging cost and differentiation strategies.
Objectives: -
Assessment: A 2-hour examination (60%) and assignment(s) totalling not more than 4000 words (40%).
Prescribed Texts: To be announced
Breadth Options:

This subject potentially can be taken as a breadth subject component for the following courses:

You should visit learn more about breadth subjects and read the breadth requirements for your degree, and should discuss your choice with your student adviser, before deciding on your subjects.

Fees Information: Subject EFTSL, Level, Discipline & Census Date
Generic Skills:
  • High level of development: oral communication; written communication; problem solving; application of theory to practice; interpretation and analysis; critical thinking; synthesis of data and other information; evaluation of data and other information; accessing data and other information from a range of sources; receptiveness to alternative ideas.
  • Moderate level of development: collaborative learning; team work; statistical reasoning.

To replace 325-228 Principles of Strategic Management

Students cannot gain credit for this new subject if they have previously completed 325-228 Principles of Strategic Management

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