Strategic Management
Subject 325-333 (2009)
Note: This is an archived Handbook entry from 2009. Search for this in the current handbook
Credit Points: | 12.50 | ||||||||||||
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Level: | 3 (Undergraduate) | ||||||||||||
Dates & Locations: | This subject has the following teaching availabilities in 2009: Semester 2, - Taught on campus.
On campus Timetable can be viewed here. For information about these dates, click here. | ||||||||||||
Time Commitment: | Contact Hours: 1 x 2 hour lecture and a 1 x 1 hour tutorial per week Total Time Commitment: Two 1-hour lectures and a 1-hour tutorial per week | ||||||||||||
Prerequisites: | 325-201 Organisational Behaviour | ||||||||||||
Corequisites: | | ||||||||||||
Recommended Background Knowledge: | - | ||||||||||||
Non Allowed Subjects: | - | ||||||||||||
Core Participation Requirements: | - |
Coordinator
Mr Paul Noel EvansContact
-Subject Overview: | This subject introduces the main elements of corporate and business strategy that enable firms to achieve and maintain competitive advantage in a dynamic business environment. The two key questions are 'what business(es) should the firm be in?' and 'how should it compete?'. Beginning with vision and values, the subject examines resources, capabilities and competencies and how firms can best mobilise these to position themselves in competitive rivalry. The key issue of corporate strategy is to identify the core business(es) in terms of sustainable tacit knowledge. Business strategy involves decisions as to how to compete with rivals in that industry through leveraging cost and differentiation strategies. |
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Objectives: | - |
Assessment: | A 2-hour examination (60%) and assignment(s) totalling not more than 4000 words (40%). |
Prescribed Texts: | To be announced |
Breadth Options: | This subject potentially can be taken as a breadth subject component for the following courses:
You should visit learn more about breadth subjects and read the breadth requirements for your degree, and should discuss your choice with your student adviser, before deciding on your subjects. |
Fees Information: | Subject EFTSL, Level, Discipline & Census Date |
Generic Skills: |
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Notes: |
To replace 325-228 Principles of Strategic Management Students cannot gain credit for this new subject if they have previously completed 325-228 Principles of Strategic Management |
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