Strategic Management

Subject MGMT30013 (2011)

Note: This is an archived Handbook entry from 2011.

Credit Points: 12.50
Level: 3 (Undergraduate)
Dates & Locations:

This subject has the following teaching availabilities in 2011:

Semester 2, Parkville - Taught on campus.
Pre-teaching Period Start not applicable
Teaching Period not applicable
Assessment Period End not applicable
Last date to Self-Enrol not applicable
Census Date not applicable
Last date to Withdraw without fail not applicable

On campus

Timetable can be viewed here. For information about these dates, click here.
Time Commitment: Contact Hours: One 2-hour lecture and a 1-hour tutorial per week
Total Time Commitment: 3 hours per week plus a minimum of 6 hours per week in self directed study
Prerequisites: One of:
Subject
Study Period Commencement:
Credit Points:
Semester 1, Semester 2
12.50
Semester 1
12.50
Corequisites: One of:

Subject
Study Period Commencement:
Credit Points:
Semester 1, Semester 2
12.50
Semester 1
12.50
Recommended Background Knowledge: Please refer to Prerequisites and Corequisites.
Non Allowed Subjects: Students cannot gain credit for this new subject if they have previously completed 325-228 Principles of Strategic Management.
Core Participation Requirements:

For the purposes of considering requests for Reasonable Adjustments under the Disability Standards for Education (Cwth 2005), and Students Experiencing Academic Disadvantage Policy, academic requirements for this subject are articulated in the Subject Description, Subject Objectives, Generic Skills and Assessment Requirements for this entry.

The University is dedicated to provide support to those with special requirements. Further details on the disability support scheme can be found at the Disability Liaison Unit website: http://www.services.unimelb.edu.au/disability/

Coordinator

Mr Paul Evans

Contact

Email: evansp@unimelb.edu.au
Subject Overview: This subject explores the core management challenge of strategy formulation. This involves identification, assessment and selection of business and corporate strategy options, all with an eye to building and sustaining competitive advantage. Business strategies address the question of ‘how to compete’ in a given industry or market. Corporate strategies consider choices around industries, activities and locations. Students will utilise and critique a range of analytical frameworks, each crucial in developing a ‘whole of business’ strategic vision, beyond functional marketing, operations and finance decisions.
Objectives: On successful completion of this subject, students should be able to:
  • Identify and analyse relevant information so as to evaluate the competitive environment faced by organisations;
  • Identify and evaluate business strategies and explain why and how a particular course of action will provide competitive advantage;
  • Recognise and assess the wide range of corporate strategy choices faced by organisations;
  • Recognise the dynamic nature of business and the role of strategy in generating and sustaining a competitive advantage.
Assessment: A 2-hour examination (60%) and assignment(s) totalling not more than 4000 words (40%).
Prescribed Texts: You will be advised of prescribed texts by your lecturer.
Breadth Options:

This subject potentially can be taken as a breadth subject component for the following courses:

You should visit learn more about breadth subjects and read the breadth requirements for your degree, and should discuss your choice with your student adviser, before deciding on your subjects.

Fees Information: Subject EFTSL, Level, Discipline & Census Date
Generic Skills:
  • High level of development: oral communication; written communication; problem solving; application of theory to practice; interpretation and analysis; critical thinking; synthesis of data and other information; evaluation of data and other information; accessing data and other information from a range of sources; receptiveness to alternative ideas.
  • Moderate level of development: collaborative learning; team work; statistical reasoning.
Notes:

To replace 325-228 Principles of Strategic Management

Students cannot gain credit for this new subject if they have previously completed 325-228 Principles of Strategic Management
Related Course(s): Bachelor of Engineering (Mechatronics) and Bachelor of Computer Science

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