The Contemporary Publishing Industry

This subject has the following teaching availabilities in 2008:

For the purposes of considering request for Reasonable Adjustments under the Disability Standards for Education (Cwth 2005), and Student Support and Engagement Policy, academic requirements for this subject are articulated in the Subject Overview, Learning Outcomes, Assessment and Generic Skills sections of this entry.

It is University policy to take all reasonable steps to minimise the impact of disability upon academic study, and reasonable adjustments will be made to enhance a student's participation in the University's programs. Students who feel their disability may impact on meeting the requirements of this subject are encouraged to discuss this matter with a Faculty Student Adviser and Student Equity and Disability Support: http://services.unimelb.edu.au/disability

This subject provides an overview of the major factors affecting the local and global production, marketing and distribution of books, magazines and electronic publications. It considers the impact of political, social and economic conditions, technological changes, and changing industry practices. Students will gain a critical understanding of professional practices and current issues in various sectors of the industry in the context of global developments.

This subject is not available as a breadth subject.

• acquire high-level written and oral communication skills through contribution to class discussions, the completion of exercises and assignments, wide reading on issues of contemporary English usage, and exposure to the protocols of editorial practice;

• have a capacity for effective teamwork through group discussions, collaborative exercises and involvement in author-editor negotiations;

• develop cultural and ethical understanding through reflection and reading on issues of inclusive and non-discriminatory language and the ethical responsibilities of the editor;

• acquire information technology literacy and understanding of information management through participation in computer laboratory sessions and completion of exercises and assignments;

• develop skills in research, including the use of online as well as print-based materials in the course of exercises and assignments;

• acquire skills in time management and planning through managing workloads for recommended reading, tutorial presentations and assessment requirements;

• show a capacity for critical analysis through close engagement with a wide range of texts.

This subject is only available to students enrolled in the Publishing and Communications program or the Bachelor of Arts (Media and Communications Honours) or MA (Media and Communications).